Marc Guberti is a teenager entrepreneur, digital marketing expert, and author. He is the co-founder of Teenager Entrepreneur a movement that educates and empowers teens worldwide with the knowledge they need to become successful entrepreneurs.
In 2012, Marc set the goal of surpassing 100,000 Twitter followers in five years. Now he has over 300,000 Twitter followers with a year to spare. Marc shares with his audience the methods he uses to grow on social media on his blog marcguberti.com. He has written several eBooks that he offers free to his visitors such as 27 Ways To Get More Retweets On Twitter and 27 Simple Ways To Get More Blog Subscribers. Both of these eBooks just happen to contain 27 tips.
Marc’s favorite part about his journey is showing other teens around the world that it’s possible for them to become successful regardless of age or schedule. Marc is a D1 runner and has homework to do, but that doesn’t stop him from expanding his business.
Top 10 Career Lessons from Marc Guberti
Lessons from Marc Guberti #1: Outsource Your Work To Others
As I pursued more ventures, my time was quickly getting squeezed into a small bottle. I felt stressed out and was great at doing many things mediocrely. I knew I needed extra time because I felt like I was being as productive as possible. This knowledge resulted in my outsourcing some of my tasks to freelancers. Outsourcing has opened up countless hours of my time and allowed me to pursue new ventures that I could have never pursued without outsourcing.
Lessons from Marc Guberti #2: Expand Without Overextending Yourself
This advice goes along with the outsourcing. The challenge with opportunities is that it’s tempting to go after several opportunities at once. The world is filled with many opportunities. While that’s a good thing, it’s also possible for some people to drown in that opportunity. It’s better to master one thing than it is to be mediocre at 10 things. My social media journey began with my quest to master every social network. It was a disaster. I then decided to focus all of my time on Twitter. Once I mastered that social network, it was much easier for me to master the other social networks. Outsourcing prevented me from overextending myself and spreading my time too thin.
Lessons from Marc Guberti #3: Do What You Love
I can firmly say that I enjoy the work that I do. In fact, I don’t see it as work. I see my work as fun. It gets me up in the morning because I want to tackle the workload and then look back to see what I accomplished. There’s never a day when I get out of bed despairing in the fact I have to put in the work. If you do what you love, it will be easier for you to go all-in with your work.
Lessons from Marc Guberti #4: Love Your Community
Some people refer to a community as an audience but I prefer the word community. These people support you in such a way that you either do your work full-time or they are getting you closer to that full-time status. Your community consists of the people who are engaging with your work and appreciating what you do. Show respect for those people. I show my respect by interacting with my community as often as possible. In addition to providing them with valuable content, I want them to know that if they have questions, I’ll answer them.
Lessons from Marc Guberti #5: Set Stretch Goals
The work I am proudest of started as stretch goals that seemed very challenging if not impossible when I first thought of them. It doesn’t make much of a difference to me if I went from 1,000 Twitter followers to 1,001 Twitter followers within one day. I set a goal to surpass 100,000 Twitter followers in five years. That was a stretch goal that seemed impossible but ignited the fire within my soul. I ended up passing 100,000 Twitter followers far faster than I would have ever thought. According to my five year plan, I would have surpassed 100,000 Twitter followers in the middle of 2017. I currently have 300,000 Twitter followers.
Lessons from Marc Guberti #6: Have An Optimistic Mindset
I approach my work and life with an optimistic mindset. An optimistic mindset allows me to see the possibility within all of the goals I give myself. I don’t stress in my workload because I know that I am getting closer to accomplishing the goal I’m pursuing as every second passes by. Optimism will power you through the hardships and keep you strong.
Lessons from Marc Guberti #7: Make Every Second Count
Some people live longer than others, and some people believe in an afterlife, but the fact of the matter is that no one lives forever on this planet. Making every second count means using as much of your time as possible to put in the work and spend time with the people who you love. Life is too short for you to procrastinate your time away.
Lessons from Marc Guberti #8: Being Busy vs. Being Productive
Just because you are moving around and about does not mean you are being productive. I define productivity as putting in the work specifically directed towards a goal you have a strong desire to accomplish. Anything that pulls you away from your goal is busy work. Of course, if you view spending time with your loved ones as busy work, then your work-life balance will collapse and you never want that to happen. With this new view of productivity, I realized that scheduling my tweets was necessary busy work. Since I saw it as necessary but also as busy work, I outsourced that task to one of my freelancers.
Lessons from Marc Guberti #9: The World Rewards Rapid Action
I remember like it was yesterday reading from The 12 Week Year that ‘the marketplace only rewards the ideas that get implemented.’ For those of you with the book, that’s on page 3. From that point on, I decided to take rapid action. I wrote more blog posts, did more You Tube videos, and did everything I did to provide massive value. My ability to take rapid action is one of the reasons I am successful.
Lessons from Marc Guberti #10: Persistence Pays Off
I’m not going to lie about this. The entrepreneurial journey is tough. While it’s got many benefits and joyous moments, there are also disappointments and moments of distress. Persisting through those dull moments will present a challenge, but by persisting, you get closer to the goal you desire to accomplish. I have faced challenge after challenge to get to where I am at. When I first started out, people questioned my expertise because I was ‘too young’. I had no problem with those people rejecting me as long as I never rejected myself. The people who are the best at what they do constantly got rejected on their way to the top and still get rejected to this day. No matter what challenge gets in your way, persistence will see you to victory.
What an inspiration for today’s youth you are, Marc! Wishing you all the best!
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Author: Karin Schroeck-Singh
Karin Schroeck-Singh is a trilingual Career Optimizer at www.Careerheads.com. She has an MBA from the University of Leicester (UK) and gained 20 years of international work experience in various industries in Italy, the UK and India. Her passion lies in creating multilingual, high-quality content in career matters, giving highly engaging public speeches and helping job seekers to optimize their career by providing professional coaching. She is the author of several ebooks, among them “44 Tips for a successful Video Interview” (http://careerheads.com/product/ebook-44-tips-for-a-successful-video-interview/). She has written several career and business articles for international HR and Marketing companies. Her favourite motto is “Learn from anyone, anywhere, anytime!” Follow her on Twitter @CareerHeads.